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From Brand Vision to Brand Evaluation The Strategic Process of Groeing and Strengthening brands

From Brand Vision to Brand Evaluation The Strategic Process of Groeing and Strengthening brands

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by Chernatony
Price : LKR 1,382.50

Book Details
ISBN9788131213384
Author Chernatony
PublisherELSEVIER
Year2006
Edition2
Category Management

Book Description

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