Copywriting Successful Writing for Design, Advertising and Marketing
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The Sunday Times Series: How to Write a Marketing Plan
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Marketing and Branding: The Indian Scenario
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THE ENCYCLOPAEDIC DICTIONARY OF MARKETING
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Precision Marketing: Maximising Revenue through Relevance
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Hospitality and Travel Marketing
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The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
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Industrial Marketing Management
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Agricultural Marketing: Structural Models for Price Analysis